Blog

Our website is absolutely chocked full of bikes, components, apparel, and accessories. We've created the Jenson Blog as a tool for cyclists to learn all about the ins-and-outs of the bike world. Use our guides, how-to's, and reviews to navigate the immense options of bike parts or just a bit of two-wheeled entertainment.

Search Results for "First Look"

First Look at the New 2023 Yeti SB160

Join us as we take a first look at the new 2023 Yeti SB160! To answer market demand, Yeti has dropped a new long-travel enduro 29er in place of the SB150. With all of the changes Yeti has made with this new bike, including an updated suspension platform, sleek new cable routing, a widely desired threaded bottom bracket, tweaks in geometry, and many more important updates, the SB160 is a worthy new competitor in the enduro category!

First Look at the New 2023 Yeti SB160

FIRST LOOK: THE NEW 2023 SB140

Join us as we take a first look at the freshly refined 2023 Yeti SB140! Yeti has taken the ever-so-popular SB140 and transformed it into a 29'' do-it-all trail bike (don't get mad, 27.5'' isn't dead... yet). With tons of refinements across the entire bike, this looks like a stellar option for all of you trail riders out there looking to hop up to wagon wheels while still maintaining just enough suspension to get you through the rowdy stuff without sacrificing much on the climbs. We were lucky enough to get our hands on the new SB140 LR, so come along as we go over the changes, updates, and features that Yeti has packed into this bike for 2023.

Ride Concepts Presents: Ride Everyday | Caroline's Code

Caroline Buchanan, eight-time BMX and mountain bike world champion, two-time BMX racing Olympian, and the record holder for the world’s first women's front flip on a mountain bike shares her story here, on Caroline's Code.

Must Watch: Devinci Cycles' "Risk is Reward" with Steve Vanderhoek

Risk versus reward—the idea that an endeavor with greater uncertainty garners greater payoff—is a principle used in fields as diverse as economics, athletics and even relationships. For Vancouver resident Steve Vanderhoek, the saying reflects nearly every aspect of his life. As a firefighter and professional mountain bike freerider, saving a life at work before risking his own on a boundary-pushing stunt often occurs within the same day. Vanderhoek thrives under pressure, and in doing so is redefining what it means to truly live on the edge.

Just Landed: Endura's First MTB Shoe Line

The legendary Scottish brand known for their relentless innovation in all forms of cycling apparel is back with their very first shoe line. Adding onto two of their most popular apparel lines, Endura released a shoe in both flat pedal and clipless configurations under their top-notch MT500 line, as well as a flat pedal shoe under their Hummvee line. All three styles of shoes were pieced together with something Endura calls their Ergonomistry philosophy. From the features to the fit, these shoes are meticulously designed with innovative technologies backed by medical science to maximize comfort and performance. Click in for an in-depth review on these rad new shoes.